Customers listen directly to the opinion or suggestion of the device to combine in the best possible way all the garments chosen.
The concept of personal shopper is increasingly common. While fashion consultants are increasingly common in haute couture houses, having a professional with these characteristics is almost inaccessible to traditional stores.
To focus on this niche, the technology company SAP created an intelligent mirror that, according to its creators, "can define as a fashion expert because it advises the customer when it is tested a garment and looks at the store tester ".
Thus, customers listen directly to the opinion or suggestion of the device to combine in the best possible way all the garments chosen.
The smart mirror developed by SAP has customer experience applications that allow you to know every detail about the style of the person in front of you.
In addition, it has no camera because it uses a scanner, which guarantees maximum privacy for people who use it to check how they are left with a garment.
The company assures that 70% of customers consider that the shopping experience is a fundamental factor when deciding to buy a product or hire a service.
Once the customer enters the smart tester, they can access the catalog of the store, receive recommendations of different garments according to their tastes, have access to searches made from their home or incorporate garments that have decided to be tested once in the store .