Surely one of the best things about YouTube It is his vast collection of videos that show us how to do things.
It's really comforting that so many normal people have taken precious time of day to turn on a camera and offer detailed guides on how to do almost anything they can think of, from having a cup of coffee float in the air to more useful things like Fix a squeaky door or how to learn faster.
The genre has even inspired a lot of channels of spoofing like this one that includes an unconventional version of how to replace a door knob with a sausage.
And although cat videos and music content are still very popular on the Google-owned streaming service, a recent study has revealed that the vast majority of users of YouTube They look for videos on how to do it on the site, among other content.
Pew Research surveyed 4,600 American adults in May and June 2018 and published the results this week.
Among its wide-ranging findings, Pew discovered that 87% of users of YouTube They find that the streaming site is useful for information on how to do things, or what is the same, see tutorials.
The figures vary by age group, with a higher percentage of users between 18 and 29 who are looking for tutorial videos on the site compared to those 65 years or older.
It is not clear how many instructional videos are there today in YouTube, although only a couple of years ago the company put the figure at 135 million.
Eager to take advantage of the success of the site to attract users interested in learning, YouTube announced in October that it plans to spend 20 million dollars on educational content through agreements with independent creators and professional producers.
As part of the announcement, the executive director of YouTubeSusan Wojcicki said the company was “committed to empowering both creators who want to share their knowledge with the world and users who come to our platform to learn, from home improvements to the foundations of physics and grammar lessons ”.
The most popular searches on the video streaming site today include several that have been ranked for years, including how to tie a tie, how to solve the Rubik's Cube, and how to make a cake.