Call packages have been for some years an extra benefit offered by telephone companies as part of data rates and not in full.
Currently Facetime and WhatsApp have become the communication channels of preference for most people, making the traditional call dynamics being progressively displaced.
It is so much the rejection of this type of communication, which, according to an essay called The App Generation, is estimated that 92% of young people between 14 and 24 years prefer to avoid it.
This has escalated to the point of having created a hashtag on social networks named #ihatephonecalls so that people openly express their refusal to make or receive phone calls.
According to a study, an estimated 87% of British citizens own a smartphone, but 25% of them have never used it to make or receive a call. However, this attitude is not only implemented in personal life, but is also taken to the workplace, where the most prevalent form of communication is email, followed by voice messages, used by 32% of people. It is likely that over time the decrease in the use of voice messages will continue to progress as the management of tasks and processes continues through apps and artificial intelligence.
A response of this social aversion to telephone calls may be due in part to the transition made by millennials in the use of analogue to digital telephones during their training. Along with this, the advances of the last 15 years have had a considerable impact on communication codes, where the text has become the main means of communication used.
In Spain, messaging applications have become one of the communication methods par excellence among its citizens in which, 6 out of 10 people use it several times a day regarding calling by phone, an option used by 2 of every 10 people