The market for smartphones is increasingly dominated by mid-range models. This is what we could conclude from a study published by the company Strategy Analytics and which concerns sales in the first quarter of 2020. Indeed, according to this study, the 6 smartphones the most popular in the first three months of the year were (in order) the Samsung Galaxy A51, Xiaomi’s Redmi 8, Samsung Galaxy S20 +, the Samsung Galaxy A10s, the Redmi Note 8 and the Samsung Galaxy A20s.
Test of Galaxy A51: Samsung transforms the test!
More and more people are tending to choose mobiles that have good features, but an affordable price, instead of rushing to premium devices that are becoming more and more expensive. And for Juha Winter, associate director at Stategy Analytics, this trend is accentuated by the pandemic. , he said.
For this Strategy Analytics manager, Android is entering a post-premium era. And as The Verge site notes, this trend is confirmed by another study carried out by the company Canalys, but whose classification of smartphones is different. But if the users of smartphones Android increasingly tends to turn to mid-range models that offer good value for money, customersApple continue to buy premium models from the Cupertino company.
The best smartphones Android
A ranking on which the iPhone SE should also appear
However, this year could be quite special sinceApple Now offers a mid-range iPhone: the iPhone SE (2020). The last time the firm launched an iPhone more affordable than its usual range was in 2016.
The iPhone SE (2020) has a fairly modest spec and compact design, but it uses the same A13 processor as the iPhone 11 and iPhone 11 Pro. This ensures that the device will perform well and from Apple this model could encourage many users to smartphones Android to switch to iOS this year.