The competitors of Facebook in different businesses they are reporting to the Federal Trade Commission of the United States, within the framework of their historical antitrust investigation, the practices that claim to have suffered by the company led by Mark Zuckerberg.
One of these companies is Snap Inc., according to account The Wall Street Journal. The company responsible for Snapchat, a platform widely used by young people around the world that in 2013 he refused to be bought by Facebook and whose functions were emulated, among others, by services such as Instagramprecisely in the hands of Facebook.
Representatives of InstagramIn addition, they would have suggested to some ‘influencers’ that they could lose their account verification.
The head of Snapchatpublicly has accused Facebook of copying them: “Copying us is the most wonderful feeling”.
Voldemort project: the supposed practices of Facebook against Snapchat
Snap’s legal team maintained a dossier for years in which compiled the ways by which Facebook, according to them, tried to frustrate the competition. This compilation of supposed practices was called Voldemort project, a clear reference to the villain against which Harry Potter faces.
These documents narrate, according to the information published by the US economic newspaper, the movements that Facebook carried out to undermine the Snapchat business. These practices would include discourage popular account holders or influencers from Instagram to mention the application of Snap Inc. Representatives of Instagramalso would have suggested some influencers You could lose your account verification.
FacebookIn addition, it would have pressed Snap to sell Snapchat at a certain price or face the copy of its features
Snap executives they also believed that Facebook I was blocking in Instagram searches for terms related to Snapchat, normally included in videos that used filters from that application. In addition, they believed that Snapchat-related content was not included in the exploration pages of the audiovisual application of Facebook.
Sources cited by The Wall Street Journal they also say that when Mark Zuckerberg met with Evan Spiegel, CEO of Snap Inc., he allegedly told him that Accept the purchase at a certain price or face the copy of Snapchat features by Facebook.