Steam renews its recommendation system so that you now find unknown games that you might like

by Kelvin
Steam renews its recommendation system so that you now find unknown games that you might like

For a while now, Steam It has not been characterized precisely by giving visibility to the games that need it most. Lots of titles come out on the platform every week, the busiest in the market, but they are almost always hidden For the big releases. Gradually, they try to correct it.

Valve He has realized that his recommendation system does not work as it should. So, as we can see in this statement, they have made some changes to give "more precision and diversity".

  

Apparently, when users went to recommendations or similar products they almost always found the same games. The "Recommended for you" tab, for example, always pulled towards the popular titles. In this way, almost everyone received the same recommendations.

Steam

After trying certain changes for the system to offer games with similar tags but more unknown in five percent of users, Valve He concluded that these were more likely to click on the recommendations and even buy what they saw.

In these changes, 'Recommended for you' became less biased towards popular games and showed games that are more relevant to individual players.

It was observed an increase of 75% in the number of different games that the players visited, and the average number of visits received by each title rose 48%. Seeing that the experiment has been a success, the company has decided to implement it in your update today.

Steam is at a delicate point. I don't know if it is the growing threat of Epic Games Storebut it seems that Valve is rethinking in some of its most abusive policies, and it works so that the immense amount of small games that are launched on its platform day after day are more visible. Now he just needs not to take a 30% of sales.

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