A WordPress website with your favorite theme is not enough to multitask and increase traffic. You must have a series of plugins to handle SEO, marketing, security and many other operations automatically.
Can you imagine a blog post without sharing social media icons? Is it possible to run a WordPress site or blog without proper search engine optimization?
The answer is a big NO. Some website themes like Genesis Framework offer those features as a built-in option. Others should use the relevant WordPress plugins to optimize and market their content to get the most out of them.
The 18 essential WordPress 2020 Plugins
In this article, we compiled a list of must-have WordPress plugins for businesses to better manage websites and increase sales by 2020.
It is really essential to identify the main search terms and referral sources that divert traffic to your site. Google Analytics is a powerful tracking tool to monitor your traffic in real time and detect top traffic locations, popular posts and categories, outbound links, and more.
MonsterInsights is the # 1 Google Analytics Plugin for WordPress that allows you to monitor everything from the dash. You can activate various unknown Analytics features like eCommerce sales tracking, ad tracking, affiliate link tracking, etc. to define an effective monetization strategy for your site. So whether you're running a website or business blog, install Monster Insights with the highest priority to get new blogging ideas or sell more products.
two. Rank Math SEO
Rank Math SEO is a must-have WordPress plugin for companies to optimize products and content. It is a comprehensive SEO solution to replace multiple blog plugins with a single installation.
Rank Math can optimize your pages for search engines and social media sites, detect 404 page not found errors and redirect them to the appropriate sources, create Sitemaps and edit complex files to better guide search engines. I recently replaced Yoast SEO of all my websites with Rank Math and this is the reason: Yoast SEO vs. Rank Math SEO; The best SEO plugin for WordPress
3. Social supplement
Social Snap is a beautiful and lightweight WordPress social sharing plugin. It is easy to use and does not slow down your pages in any way.
Allows you to display icons as standard, floating, in images, or using short code or template labels. The plugin is full of Facebook, Twitter, LinkedIn, email and print icons in the free version.
If you want to show buttons from other networks, consider updating to premium version. It comes with many advanced features like over 30 social media sharing icons, automatic social media poster, URL shortener, social meta tags, social media login and advanced statistics.
WPForms is another must-have WordPress plugin for commercial websites. It's a drag and drop form builder to design and customize any type of form, including contact forms, payment forms, survey forms, newsletter forms, and more.
The plugin features various predesigned templates for creating forms in quick moments. Forms created with WPForms are highly customizable, responsive, and mobile friendly. To learn
5. Wordfence Security
WordPress security is a crucial part that requires more attention in 2020. Secure your websites with regular malware scanning, endpoint firewall, two-step authentication, and limited login attempts.
Wordfence Security is one of the popular WordPress security plugins with over 3 million downloads. It has a built-in malware scanner to block any malicious code instantly. The malware signature is regularly updated to handle the latest security threats and block them even before they infect the site.
Wordfence can also enable two-step authentication and WordPress login CAPTCHA to prevent brute force attacks and protect your website from cybercriminals.
6. Short Pixel
Images consume a large part of the page load time, which can slow down the speed of the site most of the time. Therefore, you need an image optimization plugin to increase the speed of the WordPress website.
Short Pixel is an excellent complement to compress images without losing quality and significantly reduce page loading time. With multiple optimization technologies and automatic or bulk optimization, you will get full control over your images. You can optimize the types of JPEG, PNG, GIF, PDF files and also generate the WebP version of the images in use.
7. WP Rocket
WP Rocket is the # 1 WordPress caching plugin. If you are serious about increasing website performance, you should install WP Rocket to fix all speed related issues in few clicks.
From caching to database optimization, from minification to lazy loading, you can create magic on your site from the next moment of installation. The plugin can remove many warning messages from GTMetrix and Google Page Speed scan reports related to leveraging browser caching, GZip compression, defer JS loading, Google font optimization etc. .
8. TinyMCE Advanced
Do you want to customize the WordPress page editor by adding options to set a font family, font size and text colors?
TinyMCE is another essential WordPress plugin in 2020. I use it from the beginning of blogging. It is easy to use and allows you to add various options such as formatting texts, inserting and editing tables, inserting means, aligning paragraphs, etc.
Turn your occasional visitors into email subscribers and repeat customers. It is not as easy as you know. But it will be very easy if OptinMonster is with you.
OptinMonster is a smart marketing plugin to design amazing campaigns to collect leads and target visitors at the right time. Find your high conversion landing pages using advanced analytics and change lead generation strategies accordingly. It can attract visitors in various kinds of ways, such as pop-up windows, floating bars, slides, full screen overlays, etc. and target visitors based on their behavior to increase their conversions.
UpdraftPlus is a must-have WordPress plugin for bloggers to back up and restore your website. It allows you to automatically backup your database and content and save it to any cloud storage like Dropbox, Google Drive etc.
The plugin is free to use and comes with a one click button for manual site backup or restore in seconds. UpdraftPlus supports many remote storage options, including FTP, email, Amazon S3, OneDrive and others to save your backup file.
Memberpress is a powerful and essential plugin to turn your website into a money maker. Prevent visitors from accessing certain parts of the site (posts, pages, categories, files, etc.) and encourage them to choose a membership package to remove restrictions and enjoy exclusive benefits.
Memberpress is an all-in-one solution for creating premium community forums, launching affiliate programs, offering exclusive coupon codes, and more. By being integrated with payment gateways, you can collect payments from users using the plugin and sell digital products to earn more money. It is reliable, safe and stable.
Note: MemberPress now offers up to 40% discount on various pricing plans for a limited period. This is the best time to buy this smart membership plugin and start making money from your products or content.
12. Pretty Links Pro
Pretty Links Pro is one of the must-have WordPress plugins for websites to shorten links and automatically redirect users to one or more destinations. It will replace your long page or post URL with a custom short link and allow you to track them efficiently.
Know how many users clicked on your affiliate links, from where, browser, operating system, and more. Pretty Links Pro is a great tool for affiliate marketers as well as high profile websites to hide links and replace keywords with custom links throughout the blog. It will also generate a detailed report with the number of clicks per day, referral sites, date range, IP address, etc.
OneSignal is a free WordPress blogging marketing plugin to inform readers about the latest blog posts and modifications. It will send push notifications to the subscriber's browser or device with a link to the published post.
OneSignal is easy to configure and customizable. It is compatible with all major browsers, Android and Apple iOS to send notifications. The plugin is free for up to 30K subscribers on the web and unlimited on mobile devices.
14. Elementor Pro
If you need full control over the appearance of the website, you must install Elementor Pro on the site. It helps you create and customize any part of the website, such as the home page, individual posts, category pages, WooCommerce pages and everything in between.
Elementor Pro is packed with a theme generator and hundreds of templates to build your dream website in minutes. It also contains more than 50 Pro widgets and many other advanced tools to improve user interaction and traffic on your pages. WooCommerce builder, pop-up generator, third-party built-in integrations and awesome animations are other advantages of the plugin that will apply unique look to your business or personal website.
SeedProd is another must-have WordPress plugin for commercial websites. Coming soon and in build mode plugin with over 50 beautiful themes to use.
SeedProd is integrated with the popular email marketing services to collect emails from your landing page and thereby increase your email subscribers. With over 5, 000, 000 stock images, animations and others you can easily create conversion pages using the plugin. It also contains hundreds of social media icons to drive sharing and a built-in contact form to collect user queries.
The plugin has powerful access controls to hide pages under construction or in the near future by IP address, user roles, login status or through a custom link.
16. CSS Hero
Do you want to customize different parts of the website using CSS? If so, you need CSS Hero. It's a great WordPress customization plugin to customize almost anything in the fonts, colors, headers, footers, widgets, and more of your site's life.
It is clean, responsive and allows you to beautify the site easily without any coding knowledge. The live preview option for desktop and other types of devices is useful for making edits without breaking parts. Are you ready to redesign the website and pages beyond theme settings?
RafflePress is another essential WordPress plugin for creating and managing gifts. It is preloaded with responsive and mobile friendly templates to create viral gifts in simple steps. It also has a drag and drop generator to easily design a custom template and launch contests without hiring a developer.
Integrate your gift forms with social media accounts and email marketing services to increase your follower list, and thus website traffic. It won't be a difficult task creating a landing page or gift widget if RafflePress is with you.
18. Amazon Affiliate
Amazon Affiliate marketing is a proven method of monetizing your website and making a great income from sales. AAWP is a must-have WordPress plugin for marketers to promote products using responsive templates and encourage visitors to visit relevant pages.
Amazon Affiliate WordPress Plugin (AAWP) will automatically generate your affiliate links, insert them in the content area for the corresponding mentions of the product name and also update the prices with their fluctuations in Amazon Store. It is highly customizable and packed with various built-in functionalities to display the best-seller list, product boxes, new release list, etc. in WordPress and increase sales.
AAWP also allows you to divert users to local Amazon Stores based on your geographic location and track link clicks to find out how many visitors click on your links every day.