WhatsApp: 89% of users willing to pay a subscription if the application is no longer free

by Kelvin
Phonandroid : actu Android et High-tech

Maj. the 7th of august 2019 at 22 h 01 min

WhatsApp has become for many an indispensable application to communicate. So much so that if the app was no longer free, 89% of users would agree to pay a monthly subscription to continue using it. But it is against YouTube that they would be willing to pay the most.

  

whatsapp "width =" 840 "height =" 525 "srcset =" https://img.phonandroid.com/2019/08/whatsapp.jpg 840w, https://img.phonandroid.com/2019/08/whatsapp- 300x188.jpg 300w, https://img.phonandroid.com/2019/08/whatsapp-768x480.jpg 768w, https://img.phonandroid.com/2019/08/whatsapp-400x250.jpg 400w "data-lazy -sizes = "(max-width: 840px) 100vw, 840px" src = "https://img.phonandroid.com/2019/08/whatsapp.jpg" /><p>And if the most popular applications on Android and iOS were no longer free? McGuffin Digital Strategy has released the results of one of its polls, relayed by 9To5Mac, to find out what the reaction of users would be. Of the 2,000 respondents, 89% said they would be willing to pay a monthly fee to continue using WhatsApp if the email application switched to a paid model. This is the highest rate among the 16 apps on offer. Then follow Google Drive, FaceTime and LinkedIn to 79% then Google Maps and Google Translation to 78%.</p><div class='code-block code-block-2' style='margin: 8px auto; text-align: center; display: block; clear: both;'><div data-ad=

If WhatsApp is no longer free, 89% of users would pay a subscription to continue using it

A good way to know which application is considered the most indispensable. The fact that it is WhatsApp is not a surprise: it has replaced SMS applications and has become the reference in the world to converse with family and friends. Then there are productivity apps, while those related to entertainment are considered less vital.

Read also: WhatsApp and Instagram will change their name

McGuffin also asked respondents how much they would pay each month to access the app. And here, the ranking is upset. It is very far YouTube which comes first, with an average of $ 4.20 per month. And that's good, it already exists YouTube Premium, which downloads videos, provides background playback, removes advertising, and provides access to a catalog of exclusive content. Then follow Google Maps at $ 3.48 per month then Google Drive at $ 3.31 a month. WhatsApp only arrives further with $ 2.38 a month. Users would be very likely to agree to pay for WhatsApp, but only for a very small sum.

Source: 9To5Mac

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